Over the years, there has been an increase in the number of sports enthusiasts across the world. People from different parts of the world love to enjoy their favourite sports such as Cricket, Football, Rugby, Basketball, Tennis, etc.
However, not all of them can enjoy their sports in the stadium due to various reasons such as region, pricing, tickets, etc. But now with the introduction of sports-based mobile apps, they can enjoy their cricket, football, or any other match without any restriction of time and place.
Due to this, there is a sudden increase in the demand for sports mobile apps in the industry. Moreover, a vast number of entrepreneurs and businesses have started serving people considering their needs.
If you are also a sports fanatic or a sports enthusiast and want to develop an all-in-one app that adds value in the life of users and helps you to generate revenue, then you should think about sports app development.
In this post, we will provide you with some reasons why sports apps become famous and the essential features that you should include in the sports app. But, before that, let’s look at some latest facts and figures about the industry.
Sports Industry: Fun Facts and Figures
- 21% of the US population are mainly fantasy sports players.
- Live streaming has increased over the last few years. There is an increase in download of sports apps like WatchESPN, FOXSports Go, etc.
- The sports industry has crossed $488.5 billion in 2018, and it is growing at an annual CAGR of 5.9% and is expected to reach $614.1billion in 2022.
- One of the leading national TV broadcasters in Vietnam introduced an app, especially for the Euro Cup in 2016, it got 500,000+ downloads.
Reasons Why you should Develop a Sports App
The above-stated sports apps indicate the success of sports apps. The sports market is expected to become more effective and exciting in the near future. Here are some of the reasons due to which sports apps become successful.
This is the most important reason due to which sports lovers are drawn towards installing sports apps. It allows users to experience the entire game on their smartphones.
As it is not possible for all of us to sit in front of the TV when the game is played, mobile apps have come as a rescue. Sports enthusiasts can watch their live streaming of the game at their desired place.
Constant updates about their favourite team & players
Various highly passionate sports geeks love to know about the game, players, and teams outside the field too. Users enjoy a sports app that provides constant updates about the game, sports, and other things.
Apps work as an Effective Marketing Tool
The key reason for building a sports mobile app is generating profit in the business. Here, sports apps might act as an effective marketing agent in growing profitability in the business. The sports app allows the team, particularly some leading clubs in the region to sell various items to their fans.
Acts as a revenue generation medium
A sports app allows the owner to earn a stable source of income. For this, your sports app needs to enter into the user’s mind and become an integral part of their life.
Having a big target audience, you can perform different marketing campaigns for clubs as well as the team’s publicity. This includes in-app purchases for customized and premium game experience & also provides membership plans.
Other than just sports updates
A unique and modern sports app is not only meant to provide just score updates but also various other things. This includes things like info about ongoing and upcoming matches, real-time comparison about different players, team performances, ground statistics, etc.
Important Factors to Keep in Mind before Building a Sports App
Even though you are familiar with the sports industry, you should consider some crucial aspects of it.
Popular Sports in the region
After you have determined to build a sports app, the next thing you should list out is the most famous sports played and loved by users in the region. For instance, people living in Europe and South American regions love Basketball.
After deciding the type of mobile app, you want to develop; you should check various popular apps in the industry. Here, you can reach out to leading app stores and check ratings of various popular apps. By this, you will get a clear idea about the core features of a sports app.
Target Audience Needs
You can list out all the essential needs of the users before building a sports app. To collect this info, you can check reviews and feedback of various other apps in the market.
Features to have in a sports mobile app
It is essential to consider that you are not the only person entering the sports industry. There is already a lot of competition in the sector. If you want to move fast as compared to competitors, then you should be providing some essential updates that no other player is offering.
Moreover, you should not consider a vast number of features in the first place but also not forget to inform your sports app development company to include the primary features in the app. List of some essential features in sports app are as follows:
The most essential feature to include in any sports app is the score update. This feature is compulsory for any sports app in the industry. Due to this feature, various users get dragged to your app to check the live score.
This is another vital feature that you should consider while building a sports app. A sports app should support various languages as per the country. For instance, to serve people in Spain, apps should have two languages like Spanish & English. Briefly, if users can view content in their national language, then there is a high possibility of an increase in downloads.
Various sports enthusiasts love to dive deep into the game, players, teams, etc. other than the live experience. Here, it is crucial to provide them with a highly interactive and effective user interface. Even though your app contains the best quality images, then also it should load without much hassle.
This is a yet essential feature that should be present in your app as it enables users to do a comparison at various levels. This includes various categories and comparisons between players & teams considering their earlier performances.
A user profile or user account consists of details about a user’s favourite team, sports, clubs, etc. To provide an engaging and customized user experience, an app should allow users to create a user profile.
This feature allows users to comment, enter into different chat rooms, and many more. It enables users to communicate with other users of the app and debate about the score and other things. Moreover, it should also allow users to share things on different social media platforms like Facebook, Twitter, Instagram, etc.
It is highly essential to keep the users hooked to your sports application. With this feature, you can provide the latest trends and news based on their interests and behaviour to gain their attention.
Wrapping it Up
So there were some of the essential features and factors that you should consider before creating an innovative and reliable sports app. If you have a unique app idea, then approach a leading Sports app development company. They will deliver you the best solution as per your requirements and future goals.